when cruelty free isn't enough: ecco bella flowercolor lipsticks review

April 12, 2015 Baltimore, MD, USA

Disclosure: I received the items in this post in exchange for my opinions which are my own.

I'm always game for reviewing new skincare and cosmetics given that they meet two criteria:

1. cruelty-free
2. no toxic ingredients (parabens, petroleum, etc.)

We're so fortunate to be living in a time where companies are realizing the importance of these two factors and putting more choices that meet these criteria on the market for consumers.

When Ecco Bella sent me their cruelty-free FlowerColor lipstick collection for review, I was ecstatic. I mean, look at these sleek beauties:

Straight from the mouth of Ecco Bella:

"Our FlowerColor Lipstick is created with a simple healthy formula of vegetable waxes, oils, and mineral pigments that go on creamy and won't feather. Like a lip balm, Ecco Bella FlowerColor lipsticks moisturize without flaking or chapping. Naturally-preserved. Gluten, FD&C dye, petroleum and fragrance-free. All are vegan except Pink Rose, Mauve Rose, Claret Rose, Tuscany Rose and REDvelation which are colored with carmine. Now, gorgeous lips have it made in any shade."

As far as the formulation?? Great! As far as the claims....not so great. It feathered, ohhh did it feather. And it was nothing like a lip balm. Application was not smooth or even at all for me. Not to mention only one color was close to flattering on me. Ecco Bella is on the right track as far as creating safe, cruelty-free products....now I just need to see some quality. Despite being free, I won't wear these again. See the swatches (I couldn't get a photo that did the bleeding justice) and my full video review below.

I swatched just 3 of the 7. You get the idea.

The #EBLipstick bled like crazy on me. 

On the bright side, Ecco Bella does offer skincare and other cosmetic collections. Anyone have experience with these? What did you think?

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